press release

Promoting the appeal of Japan at Cool Japan DX Summit 2024

2024.12.04 / Last updated: 2024.12.04

More than 60 companies and organizations participate
to explore the possibilities of Cool Japan with cutting-edge DX

Bringing Japan to the world, accelerating into the future with the power of digital

The Cool Japan DX Summit Executive Committee (Operating Office: Vpon JAPAN Co., Ltd.) has announced the participating companies and organizations for the "Cool Japan DX Summit 2024" to be held on Monday, December 9, 2024. This event an international DX event in which industry, government, and academia collaborate to communicate Japan's diverse charms to the world .

Purpose of Cool Japan DX Summit 2024

This summit will focus on the following three themes with the aim of further developing the Cool Japan Strategy.

Information dissemination – Delivering the charms of Japan to the world and creating a Japanese boom.
Overseas expansion – Exploring new ways for Japanese industry to increase profits both domestically and internationally.
Inbound tourism promotion – revitalize the domestic economy by utilizing tourism resources and culture.

Additionally, this event will feature a new concept called "JAXURY," which will bring authentic Japanese luxury to life through DX (digital transformation).

Fusion of DX and Cool Japan: Challenging the 50 trillion yen market

Digital transformation (DX), which aims to leverage the power of digital to strengthen the competitiveness of business models, is an important key to evolving the Cool Japan Strategy. At this summit, we will share best practices from each industry and promote DX across industries.

Introduction of participating companies/organizations

Various companies and organizations are participating in this event, including gold, silver, and bronze sponsors. Utilizing each company's expertise and technology, we will envision the future of Cool Japan from multiple perspectives.

gold sponsor

ABC Frontier Co., Ltd.
Ultimedia Co., Ltd.
Big C Supercenter Public Company Limited
Vpon JAPAN Co., Ltd.
*In no particular order

silver sponsor

Fukumitsuya Co., Ltd.
Funliday, Inc.
mov Co., Ltd.
CyberAgent Co., Ltd.
IDTEN Japan Co., Ltd.
*In no particular order

Supporting organization

Cabinet Office
Tourism agency
Ministry of Economy, Trade and Industry
Ministry of Agriculture, Forestry and Fisheries
National Tax Agency
Japan Association for the 2025 World Exposition, a public interest incorporated association
Japan National Tourism Organization (JNTO)
Japanese Food Overseas Promotion Center (JFOODO)
Overseas Demand Development Support Corporation (Cool Japan Fund)
Hokkaido Tourism Organization
Shikoku Tourism Creation Organization, General Incorporated Association
Okinawa IT Innovation Strategy Center (ISCO)
Setouchi Brand Corporation Co., Ltd.
Dosanko Manchu Project
Izumisano City
Japan Livestock Products Export Promotion Association
All Japan Rice and Rice-related Foods Export Promotion Council
Japan Fruits and Vegetables Export Promotion Council Secretariat
Marine Products and Processed Marine Products Export Expansion Council
*In no particular order

Cooperating organizations

Forbes JAPAN
Osaka Tourism Bureau Public Interest Incorporated Foundation
Happoen Co., Ltd.
All Nippon Airways Trading Co., Ltd.
XPJP Co., Ltd.
Food Loss Bank Co., Ltd.
Society for Creating a Vibrant Japan, a specified non-profit organization
Shoeisha Co., Ltd. (MarketZine)
General Incorporated Association JAXURY Committee
Cool Japan EXPO in NIIGATA
Inbound Summit 2024
ResorTech EXPO 2024 in Okinawa
Tourism Crossover Association (General Incorporated Association)
*In no particular order

Event details

Event date and time: December 9, 2024 (Monday) 11:00-19:00
Event format: Venue (Happoen) and online simultaneously
Official site: Cool Japan DX Summit 2024 official page

Organizer comment

We would like to express our sincere gratitude for your support, patronage, and cooperation in "Cool Japan DX Summit 2024."
Your support has made it possible for us to take on new challenges that combine tradition and innovation. We sincerely hope that this summit will be a new step in communicating the charms of Japan to the world.
Cool Japan DX Summit Organizer
Vpon Holdings Co., Ltd. Representative Director and President Yoshitaka Shinohara

About Vpon JAPAN

Vpon JAPAN is a company whose mission is to utilize the power of data and digital to deliver the charm of Japan to the world. We support projects that bring together the public and private sectors by making full use of our unique AI technology and data solutions.

Established: June 2014
Address: JR Shinjuku Miraina Tower 18F, 4-1-6 Shinjuku, Shinjuku-ku, Tokyo
Official website: https://www.vpon.com/jp/

We will continue to update information from time to time. Click here to register for this summit .
Cool Japan DX Summit 2024 , we will bring the charm of Japan to the world and to the future.

■ Press release source - VPON JAPAN Co., Ltd.
https://companydata.tsujigawa.com/company/3010401112654/

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