The beta version of the next-generation thread-type social network "Nester" has beta version has begun | A new form of exchange and information transmission starting from hashtag

The new era of social media "Nester" is born from hashtags, and
redefining information gathering and empathy-based interaction

Nester Corporation (head office: Chuo-ku, Tokyo; CEO: Maruyama Yohei) has officially beta version of Nester, a new thread-based social networking site centered around hashtags, on Monday, April 15th, 2025 . This service has been released in advance to crowdfunding supporters and affiliated partners, and is scheduled to be made public on Monday, July 1, 2025.
Nester will review the essence of social media such as "interaction," "information gathering," and "entertainment," and propose new ways of disseminating information from Japan to the world.

The challenge of "Nester" facing the challenges of modern social media

SNS has become an indispensable infrastructure in modern society, but the following issues have emerged with traditional platforms.

■ The difficulty of collecting information

• Even if you tap the hashtag from the trend rankings, you will only be able to find personal posts and you will not be able to find the information you are looking for.
• There is a problem of information bias and arbitrary nature, and Japan's press freedom is at the lowest among the G7 countries.

■ The difficulty of community management

• Even if you start a new group, people won't gather unless you have charisma or followers.

■ No alternative social networking sites

• Users are leaking from Twitter (now X), but there are no essentially innovative social media outlets yet.

In this context, Nester adopts a structure that "hashtags are the starting point for everything." Users naturally come together based on common interests, creating a "decentralized, new place to live."

Four innovative values ​​provided by Nester

1. A decentralized community starting from hashtags

Simply follow the hashtags of interest and you will automatically form a community. Unlike traditional anonymous message boards and one-way follow-up cultures, this creates a place for free-participation and open information exchange

2. Anyone can become the starting point for trends

An environment where all users can become information providers without relying on algorithms or number of followers . The origin of knowledge and topics is born democratically through hashtags.

3. Empathy-based interaction experiences that connect you by "loving"

You can connect with the value of "loving" without relying on celebrities or influencers. A spontaneous exchange arises with each common interest.

4. Overwhelming information speed and high information quality

It allows for real-time information exchange and provides an interactive experience similar to the comments section of a live stream. In addition, the public voting function "OpenNote" allows you to accumulate reliable knowledge.

The thoughts that are put into the name: To become a "Nest"-like existence

The name "Nester" contains two meanings: "Nester" and "Collecting People."
It's a "nest" place where everyone can gather in peace and new connections and learning can be created. That is the platform Nester aims to be. It also provides users who are tired of social media with peace of mind and discovery as a new place to live.

Future developments and vision

Nester aims to realize a society where "all keywords serve as the starting point for interaction and learning" and promotes
the democratization of information We plan to continue to develop the following in the future:

• Promotional features in collaboration with companies and influencers
• Evolution as a place for learning through use in the field of education
• As a social contribution and information infrastructure, it will play a part in the future supporting the free education.

About Beta Version Registration

Advance registration for the beta version will begin on April 15th, 2025. We provide individual information to crowdfunding supporters and affiliated partners.
By pre-registrating, general users will also be able to access the site on a priority basis when it is open to the public on Monday, July 1st, 2025 .

Official website: https://nester.jp/

Product overview

• Name: Nester
• Beta Release Date: April 15, 2025
• Expected public opening date: Monday, July 1st, 2025
• Price: Free (some paid content available)
• Compatible environment: Web/smartphone app (sequentially deployed)
• Contact: 03-4500-8937

Company Profile

• Company name: Nester Co., Ltd.
• Representative Director: Maruyama Yohei
• Address: Ginza Otake Venue 2F, 1-22-11 Ginza, Chuo-ku, Tokyo
• Phone number: 03-4500-8937
• Business content: Development and provision of the next-generation social network "Nester"

Summary of articles

• Nester, the next-generation thread-type social networking site from Japan, has been released beta version
• Hashtag-led, decentralized community makes everyone a starting point for trends
• Provides new interaction experiences that connect based on empathy, independent of algorithms and number of followers
• In the future, we will expand to the fields of education and social contribution, and aim to "democratize information."
• The public will be open to the public on Monday, July 1st, 2025, and pre-registration is now open to the public.

■Press release source - Nester Co., Ltd.
https://companydata.tsujigawa.com/company/4010001250465/